About SeeStone

It all started with a problem...

In July 2024, we set out on a mission to solve one of fashion’s biggest challenges: waste. We saw the mountain of unsold fashion stock piling up in landfill and thought, "Can we get to the root cause of this?" So, we set out to make a real dent in the problem at its core, while empowering retailers to make smarter, faster buying decisions.


Backed by Antler, we combined our passion for the industry with cutting-edge AI to tackle the frustration of unsold stock and bring smarter decision-making tools to life for retailers.

Meet the Team

CEO & Founder

With over 10 years in fashion retail, Nilufer has seen it all—from the thrill of launching new collections to the stress of clearing unsold stock. Her drive? Helping buyers focus on strategy and creativity, instead of being bogged down by the daily grind. 

Lead Quant Architect

Yigit is the architect behind SeeStone's proprietary algorithms. With two decades as a financial engineer and quantitative developer, he brings his proven algorithmic trading techniques to build the models that power SeeStone.

Strategic Advisor

With over a decade of experience in retail, William has held executive positions across finance, strategy, and operations at some of the country’s largest brands. He’s the voice that pushes us to move faster, close better deals, and aim higher.

Strategic Advisor

A retail tech veteran with 20+ years as a consultant, advisor, builder, and operator. Sam has seen it all, implemented it all, and knows them all. He helps us navigate the complex ecosystem with ease, offering solutions that are pure gold.

UX/UI & Graphic Design

Our design expert, she is truly best in class, with experience across designing and building. Her work brings our vision to life, one pixel-perfect design at a time.